Monthly Archives

In-Store Services Could Help Improve Foot Traffic

Incorporating more in-store services, events and activities into the retailer environment helps to improve consumer relationships and boost sales.

Whether it’s adding cooking lessons to the daily agenda or sponsoring crafting sessions monthly, companies are incorporating additional in store services into their overall store experience.

The idea is that the added bonus

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Three Elements of a Positive Brand Experience

In a world where brands and consumers’ interactions go beyond the physical store, it’s important for companies to shift focus from ‘touch points’ to the ‘desired outcome’.

In a world where brands and consumers’ interactions go beyond the physical store, it’s important for companies to shift focus from ‘touch points’ to

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Five Quick Ways to Increase Profit

In a time where retailers are not only competing with their online counterparts, but also with each other, there’s always room for improvement.

The focus these days is creating a shopping environment that best tailors to your consumer, with the objective of strengthening customer loyalty.

Many use different techniques to accomplish this

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Why you don’t want to overlook Mother’s Day

How major companies are turning Mother’s Day into a profiting holiday.

If you haven’t amped up your marketing for Mother’s Day, you’re doing yourself a disservice.

Mother’s Day may seem like just another Hallmark Holiday, but the reality is that consumers spend over $20 billion on gifts, flowers, and other goods for

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