For a POS display to be effective it’s crucial to represent the brand packaging.
A new technique tracks customers’ movements in-store through Wi-Fi signals from their smart phone, to better understand their shopping habits.
Whether you’re looking at your store or the products in it, color plays a huge role in shopper decisions. Learn three tips for using colors the highlight products rather than turning shoppers away.
Regardless of the popularity of online shopping, millions will shop at stores during the holiday season. A recent study suggests that shoppers aren’t simply searching for the ultimate deal, but more the ultimate experience.
There are plenty of design principles out there that are more than outdated — they’ve become boring. Take a step outside of your comfort zone and incorporate a design that will instantly grab the immediate attention of shoppers. Follow these simple tips and disobey the common design principles. Trust us, you will never look back!
A new study breaks down the relationship between smart phone shoppers and buying habits, showing that mobile can be used to increases sales.
The holiday season is a time of opportunity for retailers, big and small. Rather than simply reducing prices, retailers go beyond the norm and use the power of in-store displays to optimize the in-store experience, which leads to an increase in sales.